---
title: "groas"
image: "https://cdn.prod.website-files.com/6821efca072e48f6f495a47e/6a7676f4bc142f95bdbdf970_Web.png"
---

# groas Blog

The best blog around AI & Google Ads on the internet.

[All Blogs](https://groas.com/blog)

[Google Ads Best Practices](https://groas.com/category/google-ads-best-practices)

[AI For Google Ads](https://groas.com/category/ai-for-google-ads)

[Google Ads News](https://groas.com/category/google-ads-news)

[![Abstract 3D illustration of glowing muted gold data ribbons filtering through layered translucent planes against a deep slate background](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/6a056f5d06f4e243d1001a97_hero.jpeg) ##### How To Build A B2B Google Ads Negative Keyword Strategy That Actually Improves Lead Quality In 2026 A step-by-step guide for B2B advertisers on building and maintaining a negative keyword strategy that eliminates consumer traffic, job seekers, and informational searchers from Google Ads campaigns. Covers how to structure negative keyword lists by intent category, apply exclusions to Performance Max using account-level workarounds, build a continuous review process, and measure the impact on lead quality using CRM data. Includes a full reference list of 200 B2B negative keywords organized by category. May 14, 2026 • 7 min read Written by Alexander Perelman](https://groas.com/post/b2b-google-ads-negative-keyword-strategy-improve-lead-quality-2026)

[![3D editorial illustration of connected node network with electric blue light pulses on deep slate background, centered radial composition with glowing orbital rings](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/6a05579dc96b72c042d55cc5_hero.jpeg) ##### Today In Google Ads: May 14, 2026 - Google Marketing Live 2026 Is Tomorrow - Full Pre-Show Preview Full pre-show preview of Google Marketing Live 2026 plus journey-aware bidding, data retention changes, API v20 deadline, and AI Max updates. May 14, 2026 • 3 min read Written by Alexander Perelman](https://groas.com/post/today-in-google-ads-may-14-2026)

[![Abstract 3D illustration of concentric orbital rings in electric blue glowing outward from a central sphere against a deep slate background](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/6a0494945a2cf661a33ed742_hero.jpeg) ##### Today In Google Ads: May 13, 2026 - Google Marketing Live 2026 is Tomorrow GML 2026 is one week out, API v20 dies June 10, Google cuts data retention to 37 months, and DSA-to-AI Max migration tools are live. May 13, 2026 • 3 min read Written by Alexander Perelman](https://groas.com/post/today-in-google-ads-may-13-2026)

[![Two suspended geometric prisms facing each other, lit in electric blue, against a deep slate background with soft volumetric haze and clean negative space.](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/6a01257c1be65773e5f2d759_hero.jpeg) ##### KlientBoost Vs. groas In 2026: Pricing, Management Model, And Which Actually Delivers Better Google Ads Results A head-to-head comparison of KlientBoost and groas for Google Ads management in 2026, covering pricing structures, deliverables, management models, and which service actually delivers better campaign performance for growth-stage businesses. May 11, 2026 • 6 min read Written by Alexander Perelman](https://groas.com/post/klientboost-vs-groas-google-ads-comparison-pricing-management-2026)

[![Editorial illustration of glowing connected nodes with electric blue light pulses on a deep slate background, geometric network suspended centrally in soft atmospheric depth.](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/6a00119af311822200fad52d_hero.jpeg) ##### Today In Google Ads: May 10, 2026 Your daily Google Ads briefing for May 10, 2026: AI Max rollout, PMax reporting gains, CPC trends, and what's ahead. May 10, 2026 • 3 min read Written by Alexander Perelman](https://groas.com/post/today-in-google-ads-may-10-2026)

[![Two diverging paths in a sleek, modern landscape — one automated and expansive, one narrow and manual — symbolizing a choice between Google Ads management approaches.](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/69feadf850c5f0ee418949ef_hero.jpeg) ##### Ryze Vs Groas In 2026: Which Google Ads Management Option Is Actually Worth The Money? A detailed head-to-head comparison of Ryze and groas across pricing, automation depth, human oversight, reporting, creative optimization, and real user sentiment to help advertisers decide which Google Ads management option delivers better value in 2026. May 9, 2026 • 6 min read Written by Alexander Perelman](https://groas.com/post/ryze-vs-groas-google-ads-comparison-2026)

[![A balanced scale with a complex mechanical tool on one side and a glowing human-AI figure on the other, set against a deep navy background](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/69fca0f7a7dfe7a9a9cf1702_hero.jpeg) ##### Optmyzr Pricing And Review In 2026: Full Cost Breakdown, What You Actually Get, And How It Compares To Autonomous Management A complete breakdown of Optmyzr pricing in 2026, what each plan tier includes, the hidden costs of operating the tool, what real users say, and how Optmyzr compares to groas's fully managed Google Ads service where AI agents and a dedicated human account manager handle everything. May 7, 2026 • 5 min read Written by Alexander Perelman](https://groas.com/post/optmyzr-pricing-review-2026-cost-breakdown-vs-groas-autonomous-management)

[![A fortified digital shield deflecting scattered budget fragments, with structured campaign pathways channeling controlled ad spend toward a precise target in deep blue and amber tones.](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/69fca067dc353261c23e23e9_hero.jpeg) ##### Performance Max Budget Protection In 2026: Brand Exclusions, Negative Keywords, And How To Stop PMax From Burning Your Budget A comprehensive guide to protecting your budget in Performance Max campaigns in 2026. Covers brand exclusions, negative keyword implementation, audience signal optimization, campaign structure strategies, and the monitoring systems required to prevent PMax from cannibalizing branded traffic and wasting spend on irrelevant queries. May 7, 2026 • 6 min read Written by Alexander Perelman](https://groas.com/post/performance-max-budget-protection-2026-brand-exclusions-negative-keywords-stop-pmax-wasting-budget)

[![A split-scale balance composed of glowing geometric modules on one side and a clean human-AI control panel on the other, set against a deep navy background.](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/69fc9ff534ed137985a20f99_hero.jpeg) ##### Optmyzr Pricing, Review, And Alternatives In 2026: What It Costs, What It Does, And Whether It's Worth It A comprehensive 2026 review of Optmyzr covering pricing tiers, real total cost of ownership, features, limitations, and a full comparison against every major alternative including groas, WordStream, Adalysis, TrueClicks, Revealbot, and Google's native AI tools. Includes an honest verdict on who should use Optmyzr and who is better served by a fully managed service. May 7, 2026 • 6 min read Written by Alexander Perelman](https://groas.com/post/optmyzr-pricing-review-alternatives-2026-cost-features-competitors)

[### Welcome To The New Era Of Google Ads Management ![](https://cdn.prod.website-files.com/6821efca072e48f6f495a47e/6822107ac7658954b6d31eb3_CTA%20SHape.svg)![White irregular polygon shape with a curved edge on a transparent background.](https://cdn.prod.website-files.com/6821efca072e48f6f495a47e/6822107b53bdaf4d2965fd42_Shape-p-500.png)](https://groas.com/category/google-ads-news?76565a92_page=17#)

![](https://cdn.prod.website-files.com/6821efca072e48f6f495a47e/6823c03839b2b618430d5ae6_Light-p-500.png)

[![White stylized owl eyes with green background icon.](https://cdn.prod.website-files.com/6821efca072e48f6f495a47e/6a68a036a5dd5627409d3579_Groas%20Icon.png)](https://groas.com/category/google-ads-news?76565a92_page=17#)

[contact](mailto:scale@groas.ai)

Explore

[Home](https://groas.com/)[Philosophy](https://groas.com/our-philosophy)[Blog](https://groas.com/blog)

What We Do

[Paid Search](https://groas.com/paid-search)[Earned Search](https://groas.com/earned-search)

Who We Serve

[Businesses](https://groas.com/for-businesses)[Agencies](https://groas.com/for-agencies)

MCP

[ChatGPT](https://chatgpt.com/plugins/plugin_asdk_app_6a9c2d7108f08191beb5b3d736be8655?q=groas)[Claude](https://claude.ai/directory/mcp-groas-ai)

Legal

[Privacy Policy](https://groas.com/legal/privacy-policy)[Terms of Service](https://groas.com/legal/terms)

Get Started

[Apply](https://groas.typeform.com/to/xC1bQNUT)

© 2026 groas 🇺🇸

[![](https://cdn.prod.website-files.com/62434fa732124a0fb112aab4/62434fa732124a389912aad8_linkedin%20small.svg)](https://www.linkedin.com/company/groas/)

```json
{"@context":"https://schema.org","@type":"Organization","name":"groas","url":"https://groas.com","logo":"https://cdn.prod.website-files.com/6821efca072e48f6f495a47e/6a7676f4bc142f95bdbdf970_Web.png"}
```